Our Authenticity Standards

We have partnered with Back Four Brand Protection, a leading anti-counterfeiting agency working with brands and clubs, to identify, track and eliminate counterfeits on our platform.

FutbolMarkt is committed to keeping our marketplace counterfeit free and will remove and report sellers who intentionally try to list fakes on the platform.


Our Authenticity Badges

As part of our anti-counterfeiting efforts, we assign an authenticity rating to boots and shirts.



Products scoring 2 or less deemed counterfeit and are taken down by our moderators as per our terms of service.



Products scoring 3 to 4 are suspected counterfeits. Our moderators will reach out sellers to ascertain authenticity.



Products scoring 5 to 6 are deemed inconclusive. Buyers should be wary as not enough information has been provided to ascertain authenticity.



Products scoring between 7 and 8 are most likely authentic based on all the findings of our moderators.



Products scoring over 9 are deemed authentic by our moderators, and fall under our Buyer’s Guarantee.

What Constitutes a Fake

We strictly monitor all listings for signs of fraud and counterfeiting

Counterfeit Items

Boots and kits that are made to look like premium high-quality authentic items.

Unofficial Merchandise

Items created to mimic authentic products, often missing badges or branding.

Trademark Infringements

Items that are passed off as official club merchandise, intended to fool buyers.

What Can You Sell On FutbolMarkt

Selling on FutbolMarkt is easy, as long as your products are legitimate.


‘Elite’ or ‘Player’ versions of kits or boots, created for the professionals.


Fan items such as kits, scarves, and apparel intended for supporters.


Official equipment, apparel & footwear created for the general public.


Products official licensed clubs, including memorabilia and household items.

Our Commitment

We’re committed to providing a safe, fun and scam-free experience to our buyers, while maintaining a fast and efficient platform for sellers to share their goods. While we can never 100% guarantee product authenticity without handling the items, we want to give our users the information to make their own informed decisions while using our platform.

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